Make your brand memorable

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How to Position Your Brand (Even if You’re a Tiny Fish in a Big Pond)

The first client I ever helped through their brand positioning had all the elements of a brand. They had a visual identity, a tagline, a values statement – the whole shebang. But they still struggled to stand out from their competitors. Some of the client’s messaging talked about their years of experience, some talked about

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3 Tools To Make Running Your Freelance Business So Much Easier

There are a million things to keep track of when you’re running a freelance business. And just one you. It’s hard to wear all the hats – to be the accounting office, the marketing department, the customer service line, and the janitor while still doing the thing your business actually exists to do. I know.

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