Share your ideas and your insights.
Protect your time.
Your thought leadership is valuable. Your content is valuable. But nothing is more valuable than your time.
I help you build the first two while protecting the third.
Some of the Publications WHERE My Clients’ Bylines Have Appeared:
AllBusiness 🍊
StartUp Nation 🍊
PM World Journal 🍊
American Banker 🍊
Plant Engineering 🍊
Healthcare Executive 🍊
InformationWeek 🍊
Enterprise Executive 🍊
Analytics Magazine 🍊
Professional Builder 🍊
Veterinary Practice News 🍊
Cybersecurity 🍊
USA Today Magazine 🍊
Enterprise Tech Journal 🍊
Pharmacy Times 🍊
Assembly Magazine 🍊
AllBusiness 🍊 StartUp Nation 🍊 PM World Journal 🍊 American Banker 🍊 Plant Engineering 🍊 Healthcare Executive 🍊 InformationWeek 🍊 Enterprise Executive 🍊 Analytics Magazine 🍊 Professional Builder 🍊 Veterinary Practice News 🍊 Cybersecurity 🍊 USA Today Magazine 🍊 Enterprise Tech Journal 🍊 Pharmacy Times 🍊 Assembly Magazine 🍊
GHOSTWRITTEN ARTICLES FOR SUBSTACK AND MAGAZINES
Publish your ideas without spending hours behind a keyboard.
Substack is a place to develop your relationship with your audience and to be discovered by new followers.
It offers room to explore and explain your ideas in full, developing a rich image that is more three-dimensional than a traditional social profile.
Protect your time by putting your Substack into the hands of an award-winning journalist turned ghostwriter.
Most executive ghostwriting falls short. Here’s why.
It’s generic.
It doesn’t sound like you or your point of view.
My journalism-style interviews surface the meaning under the stories. My proven voice process protects your unique voice.
It’s limited to social media.
LinkedIn is great. But it shouldn’t be the ONLY place people can find you.
Long-form content builds a three-dimensional public persona. It gives you space to explore nuance that doesn’t fit in a post.
It builds visibility without authority.
You don’t just want people to see you. You want them to respect you.
Substack is more than a place to tell a story. It’s a place to connect deeply with an audience, to develop and demonstrate bold stances and core beliefs.
“Dana helped me identify my voice, find the words that precisely captured what was important to my target audience, and make the process easy and fun.”
— MICHAEl, executive coach
How ghostwriting works
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In our kickoff call, we go deep to clarify and document your voice, audience, position, and more.
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We meet regularly for one-hour interviews via Zoom. I refine the raw material from those calls into an article.
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Your feedback is used to fine-tune the article to your satisfaction.
I create 3 Substack Notes based on the article for publication the same week.
Once the content meets your approval, you publish it when, where, and how you like. It is entirely yours.
Your confidentiality is protected. No one will know you used a ghostwriter unless you tell them.
Meet Dana
Your wingman for the written word.
I’ve been developing my craft literally my entire life. Before I could read, I would write long stories using pictograms.
Over a decade in journalism, I earned nearly two dozen writing awards. When I transitioned into marketing in 2015, I kept writing.
Copywriting. News releases. I ghostwrote letters and social posts for executives in my organizations.
And on the side, I continued ghostwriting with a journalistic style and structure. I wrote magazine articles for subject matter experts across myriad industries.
The explosion of Substack has created new opportunities for public personas to connect with their audience.
For the first time, you can have an owned email list, built-in discovery, revenue tier, and growth engine in a single platform.
More importantly, you have space to explore the subtleties of your thoughts, connect with your audience, and develop a three-dimensional public image.
That’s why I’ve focused my energy on helping you take advantage of the opportunity while protecting your precious time.
I know how to draw out ideas in an interview and how to refine them into a rich article. All you need to do is talk to me.
“Dana’s the best there is. A gifted interviewer, strategist, writer, and storyteller. She’s my go-to content professional.”
— Angela, not-for-profit marketing director
Your Questions, Answered
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No. When your audience reads your content, they’ll recognize your unique position and hear it in your voice.
Discretion is paramount. I don’t disclose my clients’ names without their consent. No one will know I was involved in any part of the content.
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The results you see depend on a variety of factors, including how willing you are to engage with your audience and build relationships.
Here’s what I can guarantee: you can cancel your program any time in the first 30 days, for any reason, for a full refund and we’ll part as friends.
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At the start of the engagement, we’ll spend about 2 hours documenting your brand and making your plan.
For the actual content, each article requires 1 hour for the interview. Your only time commitment beyond that is reviewing the draft and giving feedback for revisions.
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Yes. I’m certified in a tested and proven brand voice process.
Analyzing the nuances that make your voice sound like you is one of the first things we’ll do.