Less effort. More impact.

Spend less energy on your content and more time on your business.

You only have so much time and energy to go around. Spend it wisely.

I create high-impact content plans that fit your schedule, style guides so you can delegate the work without losing your voice, and done-for-you written pieces customized to your brand and goals.

SERVICES

IMPROVE YOUR
COPY

The tools you need to fix your copy yourself.

Already have content or website copy, but looking to make it pop? An audit provides easy-to-follow suggestions to fix the issues holding your homegrown content back. I provide direction and best practices. You apply them your way.

CUSTOM CONTENT GUIDES

A framework for building high-impact content. Forever.

Get a framework for exactly what content your business should build and how to use it. This foundation is easy to update so it stays fresh forever. Writer guidelines let you outsource creation with confidence your writers will hit the mark.

KNOCKOUT WRITING SERVICES

The fastest, easiest way to level up your content.

A tried-and-true process of research and optimization. Almost 20 years of professional writing experience. A scientific system for nailing your brand voice. That’s what goes into every piece of rich, engaging content I create to make you stand out.

FAN MAIL

“Dana is my go-to freelance communications professional. A gifted interviewer, strategist, writer, and storyteller. She’s the best there is.”

ANGELA JOHANSSON, NIU FOUNDATION

FREE content strategy workbook!

Includes seven strategy worksheets to define important goals before creating content.