Less effort. More impact.
Get your content machine running. Because you have more important things to worry about.
You only have so much time and energy to go around. Spend it wisely.
I create high-impact content plans that fit your schedule. Style guides so you can delegate the work without losing your voice. And done-for-you content customized to your brand and goals.

SERVICES
IMPROVE YOUR
COPY
The tools you need to fix your copy yourself.
Already have content or website copy, but looking to make it pop? An audit provides easy-to-follow suggestions to fix the issues holding back your homegrown content. I provide direction and best practices. You apply them your way.
CUSTOM CONTENT GUIDES
A framework for building high-impact content. Forever.
No more battles with a blinking cursor. No more rewriting freelancer work that just doesn’t sound right. No more confused messaging. Get a framework for exactly what content your business should build – and how to use it.
KNOCKOUT WRITING SERVICES
The fastest, easiest way to level up your content.
A tried-and-true process of research and optimization. Almost 20 years of professional writing experience. A scientific system for nailing your brand voice. That’s what goes into every piece of rich, engaging content I create for you.
FAN MAIL

“Dana is my go-to freelance communications professional. A gifted interviewer, strategist, writer, and storyteller. She’s the best there is.”
ANGELA JOHANSSON, NIU FOUNDATION
Get a free content mentor in your inbox.
Theory, shmeory. Get practical content tips you can implement today delivered to your inbox twice a month, plus free bonus templates, checklists, and more. No spam. Unsubscribe any time.